Alice AI
Built from zero to Russia’s
#1 AI assistant · 2023–PRESENT
Overview: Russia’s most popular AI assistant. Powered by Yandex’s proprietary GPT technology. A competitor to ChatGPT, Google Gemini, and DeepSeek
Metrics: 60M+ MAU, with a 90% user love mark
Platforms: iOS, Android, desktop web, mobile web, smart TVs, smart speakers, wearable devices, and in-car systems
10+ Types
of Smart Devices
90% market share in Russia · 2020–PRESENT
Smart speakers

Smart wearables

Overview: A portfolio of 30+ smart devices, including unreleased R&D-stage hardware, competing with Google Home, Amazon Echo, and Apple HomePod
Metrics: Secured 90%+ market share in Russia; launched products across CIS and MENA markets; earned multiple design awards
Metrics: Secured 90%+ market share in Russia; launched products across CIS and MENA markets; earned multiple design awards
Types of devices: smart speakers with and without displays, portable and home smart speakers, smart headphones, experimental wearables, and in-car systems
Interfaces: Led UX design for multimodal interaction across voice, touch, visual interfaces, gestures, and LED feedback
Explore smart devicesSmart Home
market leader in Russia · 2020–PRESENT

Overview: An ecosystem of 40+ IoT devices, from smart bulbs to smart cameras. Led UX across all hardware products and the Smart Home app (iOS and Android), competing with global brands such as Aqara and Xiaomi
Metrics: Built the platform from the ground up, making it Russia’s #1 smart home ecosystem by unit sales
devices
Top 10 categories: cameras, lights, plugs, switches, night lights, home security, energy management, climate control, door locks, home hubs
Let’s exploreOverview: An ecosystem of 40+ IoT devices, from smart bulbs to smart cameras. Led UX across all hardware products and the Smart Home app (iOS and Android), competing with global brands such as Aqara and Xiaomi
Metrics: Built the platform from the ground up, making it Russia’s #1 smart home ecosystem by unit sales
Top 10 categories: cameras, lights, plugs, switches, night lights, home security, energy management, climate control, door locks, home hubs
Let’s exploreSmart TV and YaOS X
Russia’s fastest-growing
Smart TV business · 2021–2026
Overview: Russia’s first AI-integrated, fully voice-controlled TVs, powered by GPT-based technology. Competing with TVs from Samsung, Xiaomi, TCL, and Haier
Metrics: Built Yandex Smart TV from scratch and launched the first product in 2021, growing the YaOS ecosystem to nearly 6M devices. Users averaged 4+ hours of video viewing per day
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